Audits of audience, brand receptivity, competition and opportunities.
Planning and positioning in the gaming and esports communities.
Strategies, tactics and identification using teams, players and streamers.
Thought starters, ideas, tactics, potential on esports involvement.
Approach on mapping out esports in the comms and marketing mix and how it can add value over time.
About VY Esports
We are a global team of esports professionals from the marketing and competitive gaming worlds with deep connections in the media and games industries.
Headquartered in Los Angeles, our team is distributed across the US and Europe to ensure we are connecting with esports audiences from all over the world.
A digital entrepreneur who has founded businesses focused on music, telecom, and esports.
Before starting VY Esports, Oleg co-founded ESForce, a global esports holding company (acquired by Mail.ru in 2018).
Oleg served as the CEO of an OTT services company Megalabs and United Music Agency, Russia’s leading music streaming content aggregator.
Over 20 years of international experience at both midsize independent and major agencies.
Most recently Robb ran Edelman's Los Angeles consumer public relations and strategy teams and the global esports offering.
In the course of his career, Robb has focused largely on video games and esports – from both the developer, publisher, creator and platform angles.
17 years in event marketing and production both on agency and client side.
Lisa managed Red Bull North America’s national event strategy across a wide variety of sports disciplines and was responsible for creative event development.
Previously, Lisa developed, packaged, and executed action and lifestyle sports properties for IMG across North America and Asia.
12-year game industry veteran.
Impassioned gamer and former athlete.
Prior to joining VY Esports, Kyle co-founded and led strategy for Edelman’s esports program.
Kyle possesses an in-depth industry experience across multiple disciplines including testing, writing, community management, marketing, and account management.
What We Do
For Event Organizers