POPC Lounge, a dynamic division of VY Esports & Entertainment, is the ultimate destination for connecting fans with their favorite creators. We excel in exclusive Livestream content and personalized 1-to-1 Virtual Meet-and-Greets, providing a unique avenue for authentic interactions right from the comfort of your computer or mobile device. From engaging creator workshops to captivating live Q&A sessions, and from exclusive behind-the-scenes content to immersive virtual engagements, we're the go-to source for unforgettable experiences. This is where fans and creators unite, where virtual connections become genuine, and where unforgettable memories are made. Join us in shaping the future of fan engagement and experience a new era of online interaction like never before.
- PartnersSince its inception, VY Esports & Entertainment has cemented strong relationships with blue-chip brands via strategy and creative services, event activations, and content creation within the gaming and esports space.
Team
Oleg Butenko
CEO
A digital entrepreneur who has founded businesses focused on music, telecom, and esports.
Before starting VY Esports, Oleg co-founded ESForce, a global esports holding company (acquired by Mail.ru in 2018).
Oleg served as the CEO of an OTT services company Megalabs and United Music Agency, Russia’s leading music streaming content aggregator.
Robb Hittner
Brand Partnerships
Over 20 years of international experience at both midsize independent and major agencies.
Most recently Robb ran Edelman's Los Angeles consumer public relations and strategy teams and the global esports offering.
In the course of his career, Robb has focused largely on video games and esports – from both the developer, publisher, creator and platform angles.
Lisa Jenkins
Live Events
17 years in event marketing and production both on agency and client side.
Lisa managed Red Bull North America’s national event strategy across a wide variety of sports disciplines and was responsible for creative event development.
Previously, Lisa developed, packaged, and executed action and lifestyle sports properties for IMG across North America and Asia.
Kyle Stallock
Creative/Content
12-year game industry veteran.
Impassioned gamer and former athlete.
Prior to joining VY Esports, Kyle co-founded and led strategy for Edelman’s esports program.
Kyle possesses an in-depth industry experience across multiple disciplines including testing, writing, community management, marketing, and account management.
Our Investors
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